Trust Centre
How Morvo protects your shoppers, your data and your brand.
Morvo is built with a privacy-first mindset. We intentionally collect as little data as possible, protect what we do store, and rely on trusted infrastructure for everything else.
Security and privacy
Built for trust. Designed to minimise risk.
Shopper privacy
Shoppers never need an account. If contact details are ever typed into the chat they are masked before anything is stored, archived or emailed.
Your data stays yours
Every store's data is kept separate, and each store can only ever see its own conversations and analytics.
AI without training
Your data is never used to train AI models, and shoppers always see they are chatting with an AI.
Analytics without surveillance
All tracking is first-party and anonymised. No cross-site tracking, no ad profiling, no selling or sharing of data.
Secure infrastructure
Morvo runs on established cloud providers certified to SOC 2 Type II and ISO 27001. Every connection is encrypted, and access is restricted to the few people who need it.
Payments
Morvo never sees or stores payment details. Billing runs through Shopify or regulated payment providers.
Data protection
Your store is the controller
You decide what the assistant knows and how it behaves on your site. Data processed through the service on your behalf stays under your control.
Morvo is the processor
We process that data only to run the service for you, in line with data protection laws worldwide and the instructions in our DPA.
Our DPA covers the detail
What is processed, how long it is kept, the security measures, the sub-processors we use and the international transfer safeguards are all set out in our DPA, available on request.
Documents
ICO registration
Morvo Ltd is registered with the UK Information Commissioner's Office.
View the register entry