Markets · United Kingdom

Your best sales associate, for UK stores

Morvo's sector intelligence is powered by our primary research into how UK shoppers buy online. Sell to UK customers with an AI personal shopper designed around them.

The Morvo AI personal shopper widget helping a shopper on the Sugar Riot website
53%

of UK shoppers have already bought via an AI recommendation

56%

leave a site after a failed search instead of trying again

69%

want AI help while shopping on a retailer's own site

Source: Morvo, UK Online Shopping Habits and Attitudes to AI (2026)

One-click install

Live on the Shopify App Store with a free 30-day trial. No engineering project, no onboarding calls required.

Tuned to your sector

Fashion, beauty, health, jewellery, toys and more: Morvo adapts to how people shop in your category.

Privacy-first by design

Engineered to the world's strictest privacy standard. No shopper accounts, no personal profiles.

Give UK shoppers the help they are asking for