Question 1

How is Morvo different to ChatGPT and similar AI search engines?

Accepted Answer

Unlike ChatGPT and other generic AI tools, Morvo is owned by you and trained specifically on your content. With Morvo, you have complete data ownership, custom brand voice, and no reliance on external platforms. Your customers get accurate, up-to-date information directly from your site with source citations, not generic responses.

Question 2

Which CMSs does Morvo integrate with?

Accepted Answer

Morvo is purpose built for Shopify, WooCommerce, BigCommerce, and Magento. For Enterprise customers we can integrate on any custom site CMS.

Question 3

How do I install Morvo on Shopify?

Accepted Answer

Install Morvo easily from the Shopify App Store (apps.shopify.com/morvo) and start your 30-day free trial.

Question 4

How do I install Morvo on other platforms?

Accepted Answer

Installation takes approximately 5-10 minutes. Once your account is created, navigate to the Installation tab in your dashboard for full setup instructions.

Question 5

What happens if I exceed my included conversations?

Accepted Answer

Additional conversations beyond your included pool are billed at $300 per 500 conversations. If you're consistently going over, we'll proactively suggest moving to a higher plan, cheaper than sustained overage. A conversation covers up to 10 messages; unusually long chats count as more than one.

Question 6

How does Morvo learn my site content?

Accepted Answer

Morvo begins learning your site instantly after setup. Simply input your site URL during account creation and Morvo will start indexing your content. Depending on the size of your product catalogue, it may take up to 24 hours for Morvo to fully learn all your site content.

Question 7

Is all our website data and training data secure?

Accepted Answer

Yes, Morvo has no access to any of your data outside of its use inside the Chatbot. The chatbot itself is hosted on our own secure server so there is no direct link between the Morvo server and your own website server.

Question 8

How is my plan priced?

Accepted Answer

Your plan is based on the number of Morvo conversations you have each month and your average order value. A conversation is one shopper session and covers up to 10 messages; unusually long sessions count as one conversation for every 10 messages. When you start your free 30-day trial we set an initial plan based on roughly 2% of your monthly website visitors starting a conversation, and you can adjust it during the trial before your first month of billing begins.

Question 9

What is an AI personal shopper?

Accepted Answer

An AI personal shopper is a conversational assistant that guides each visitor to the right products, the way a knowledgeable shop assistant would. It understands what a shopper means in natural language, asks helpful questions, and recommends products from your catalogue. Unlike static site search, it responds to intent rather than exact keywords.

Question 10

What is the difference between an AI chatbot and an AI personal shopper?

Accepted Answer

A traditional chatbot follows scripted flows and mainly answers support questions. An AI personal shopper is trained on your full product catalogue and brand voice, so it can understand shopping intent and guide customers to the right products. The result is a sales conversation that increases conversion, not just a support deflection tool.

Question 11

How does Morvo increase ecommerce conversion rate?

Accepted Answer

Morvo turns browsing into a guided conversation, helping shoppers find the right product quickly instead of abandoning a search that returned nothing useful. By understanding intent and surfacing relevant products, it moves more visitors from question to purchase. Sugar Riot saw a 12 percent conversion rate uplift within 90 days.

Question 12

How does Morvo reduce bounce and cart abandonment?

Accepted Answer

Many shoppers leave because they cannot find what they want or cannot decide. Morvo keeps them engaged by answering questions, comparing options, and recommending alternatives in the moment. That guidance reduces bounce on entry and keeps shoppers moving towards checkout.

Question 13

What is buyer intent data and how does Morvo capture it?

Accepted Answer

Buyer intent data is the record of what shoppers actually want, expressed in their own words. Morvo captures it from every conversation: the products people ask for, the attributes that matter, and where your catalogue falls short. This gives you a layer of commercial intelligence that traditional analytics cannot see.

Frequently Asked Questions

How is my plan priced?

Is my pricing fixed or variable?

What happens if I exceed my included conversations?

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