Comparison
Alhena vs Morvo
The short answer
Alhena resolves support queries. Morvo sells to shoppers.
Alhena
A support agent with a shopping assistant
- Answers support queries on chat, email and phone.
- Recommends a product or an add-on from the chat.
- Sits in a chat widget in the corner of your site.
Morvo
An AI personal shopper
- Asks the shopper what they need.
- Compares products, builds a set, adds to basket.
- Sits on your own site, in your brand's voice.
Keep Alhena for your support queries. Add Morvo to sell to shoppers.
Side by side
| Alhena | Morvo | |
|---|---|---|
| What it is | A customer service agent with a shopping assistant | A personal shopper for your store, with help desk answers included |
| Where it sits | A chat widget in the corner, plus email, social messages and phone | On every product page, every collection page, in your menu and on its own page |
| How it sells | Answers the shopper's question and recommends a product or an add-on from the chat | Asks the shopper what they need. Compares products. Builds a complete set. Adds to basket |
| What it answers from | Your help content and your catalogue, loaded as a knowledge base | Your live catalogue, product data, guides and help pages, refreshed every night |
| Your rules | AI agents you train, refreshed weekly or daily depending on plan | Tone and safety limits set once from your dashboard, with rules for your sector built in |
| What it does for sales | Resolves support queries. Revenue figures come from its own case studies | Lifts conversion and average order value. Shoppers find the right product and buy more of it |
| How you prove it | Alhena's own revenue analytics | Revenue measured against a control group of your own shoppers, in your GA4 reports |
| How you pay | A monthly plan with a conversation allowance, then $1.20 for each conversation over it | One price per conversation. Every feature included |
The service questions Morvo already answers
Morvo is a personal shopper first. These six service jobs are included.
Shipping and returns
Answers shipping, returns and refund questions from your own policy pages.
Where is my order
Sends the shopper to your tracking page instead of opening a ticket.
Stores and hours
Knows every store you have, with its hours and phone number.
Current offers
Knows the deals running today, like a free shipping threshold or a multibuy.
Hand-over to your team
Passes anything about an existing order to your team, with your phone number and email.
Looks like your brand
Your logo, your font, your colours and your tone of voice on every reply.
If you run Alhena, keep it
Morvo is not a support agent. Alhena handles the queries and Morvo handles sales.
After the order
Alhena keeps the support
- Order updates, cancellations and returns in the chat.
- Email, social messages and phone, in 90 or more languages.
- Hand-over to a person on your team when one is needed.
- Replies to reviews on Trustpilot, Yotpo and Bazaarvoice.
Before the order
Morvo makes the sale
- Search in sentences. Holds a budget, a colour, a size and a brand across the whole conversation, and admits what you do not stock.
- Complete sets. Outfits, routines and gift sets built with rules for your sector and led by your own pairings.
- Advice from your content. Fit, ingredients, materials and care, answered from your guides and product pages.
- Basket in the chat. Add to basket without leaving the conversation, then straight to your checkout.
Try free for 30 days onShopify App Store
Test it privately on your own products first.
What a conversation costs
What each one charges when a shopper asks a question.
| Alhena | Morvo | |
|---|---|---|
| Plan underneath | A monthly plan from $239, with a conversation allowance | None. One rate per conversation |
| Each conversation | $0.83 to $1.20 inside the allowance, $1.20 over it | From about $0.20 a conversation |
| 1,000 shopper chats a month | $1,199 a month on the plan that covers 1,200 | About $200 a month, everything included |
| Help desk answers | Included. It is the core product | Included |
| Free trial | A free plan of 25 conversations a month. 14 days on paid plans | 30 days, on your real products, privately |
Alhena prices from its Shopify App Store listing, in US dollars. Morvo prices from our pricing page; the per-conversation rate moves with your average order value.
Questions, answered
What is the difference between Alhena and Morvo?
Alhena is a customer service agent with a shopping assistant: it answers support queries on chat, email, social and phone, and recommends products and add-ons from the chat. Morvo is an AI personal shopper for your store: it asks a shopper what they need, compares products, builds complete sets and adds to basket. Alhena is built to resolve queries. Morvo is built to sell.
Is Morvo a replacement for Alhena?
No. Morvo is not a customer service agent. It does not run your email, social messages or phone lines, and it does not cancel orders or process returns. If you run Alhena for support, keep it. Morvo sits on your product and collection pages and sells to the shopper who is still deciding what to buy.
Can I run Alhena and Morvo on the same store?
Yes. Morvo installs from the Shopify App Store and sits on your product and collection pages. Alhena keeps answering support queries on the channels it runs today. Anything a shopper asks Morvo about an existing order is passed to your team with your contact details.
Does Morvo answer customer service questions?
Yes. Morvo answers shipping, returns and refund questions from your own policy pages, sends where is my order questions to your tracking page, knows your store locations and hours, and knows your current offers. It only says what your content says.
What does Alhena cost compared with Morvo?
Alhena charges a monthly plan with a conversation allowance: $239 for 200 conversations, $599 for 550, $1,199 for 1,200, which is $0.83 to $1.20 a conversation, and $1.20 for each conversation over the allowance. Morvo charges one rate per conversation, from about $0.20, with every feature included and no plan underneath it.
Can I try Morvo before shoppers see it?
Yes. Install Morvo from the Shopify App Store and test it privately on your real products before anything is shown to shoppers. The trial is free for 30 days.
Try Morvo privately on Shopify
Install it from the Shopify App Store in 2 minutes and try it on your real products. Nobody else sees it until you go live. Free for 30 days.
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